Notes on content, demand generation, events, and the tools that make marketing work faster without losing quality.
Documentation, SEO-driven blog content, site pages, and social, run in parallel on a sprint cycle, and where AI helped without skipping the editing step.
How owning a sponsorship end to end, from contract negotiation to post-event reporting, kept one story from breaking across five different handoffs.
Looking back at a TechWomen mentoring program from before AI wrote half the first drafts, and why judgment, not production, was always the hard part.
How mapping AI to real business goals, starting basic before going specialized, and putting a human on the last mile turned into a 37% jump in marketing efficiency.
What preparing one day on "where to study marketing" for a room of teenagers taught me about picking a path into this field in 2026.
